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  • Justin Zoradi

Part field guide, part art piece, Doing Work That Matters is a behind-the-scenes survival guide to changing the world.

In 2008, with zero business skills, I started a global education nonprofit from the couch of my apartment. Doing Work That Matters features the ideas, philosophies, and practical insights that I wish I knew way back then.

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Who is this book for?

Doing Work That Matters is tailor made for people looking to draw meaning and value from their work. It's perfect for aspiring entrepreneurs, recent college grads, idealists stuck in cubicles, soon to be retirees, and anyone who feels a calling on their life greater than the one they are currently living.

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Use the hashtag #workthatmatters

Comments (45)

  • Larry J Rutledge

    Larry J Rutledge

    29 May 2013 at 06:34 |
    I just got my email and downloaded the book! Looking forward to reading it now. I'll be back with comments after I read.
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 06:36 |
      Larry... I can't always count on you. Appreciate it man.
      • Justin Zoradi

        Justin Zoradi

        29 May 2013 at 14:18 |
        Ha. Sorry. I CAN always count on you. Apologies. :)
        • Larry J Rutledge

          Larry J Rutledge

          29 May 2013 at 14:46 |
          Ha Ha no worries ... I knew what you meant!

          Loving the book. Its an easy read but very profound and insightful. And beautifully laid out!
  • Larry J Rutledge

    Larry J Rutledge

    29 May 2013 at 06:38 |
    I just got my email and downloaded the book! Looking forward to reading it now. I'll be back with comments after I read.
  • Marcy


    29 May 2013 at 11:48 |
    I'm excited to read your book! I jumped over from Storyline thinking that I really needed to check out more of your work. How exciting to see an offer for more of your insights with a blog follow. Thanks Justin!!

    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 14:11 |
      Thanks for reading Marcy! Glad you found it!
  • Scott


    29 May 2013 at 11:58 |
    Download complete. I'm looking forward to reading your work. Thanks!
  • Steve


    29 May 2013 at 13:17 |
    Great Job! Highly Recommended!
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 14:12 |
      Thanks for reading Steve!
  • rachel


    29 May 2013 at 13:59 |
    Followed a link here from twitter, but wow and yay, I love it! Thankyou xxx
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 14:17 |
      Thanks so much for reading Rachel! Really appreciate it.
  • Jenna Benton

    Jenna Benton

    29 May 2013 at 14:17 |
    So excited to read this!
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 20:42 |
      Thanks Jenna!
  • Anonymous


    29 May 2013 at 14:47 |
    So excited. So proud. Amazed how you're being used to lead people into their own place of risk, mission, and worth through sharing your own. Love ya man.
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 20:48 |
      Really appreciate this comment. Thank you.
  • Matt M

    Matt M

    29 May 2013 at 14:59 |
    Look forward to reading this, thanks for your hard work.
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 20:48 |
      Thank you!
  • Anonymous


    29 May 2013 at 15:33 |
    Pastor from Atascocita, Tx here. Eager to read your new book!
    • Justin Zoradi

      Justin Zoradi

      29 May 2013 at 20:58 |
      Thanks for reading!
  • Larry J Rutledge

    Larry J Rutledge

    29 May 2013 at 16:06 |
    Ok, I've finally read through a large portion of the book and am ready to give one of my more typical comments :)

    First, let me say, this is a home run of a book. Excellent idea and excellent execution. Each entry is easy to read, but has depth that requires you to come back again and again to glean it all. And the images are beautiful and make this a pleasure to flip through. Print this on high gloss paper with a hard back binding ... it would be a beautiful coffee table book. I'm just sayin' :)

    So all the entries have struck me in one way or another, but the one that really caught me today was #7 "Believe in Small Change Over Time"

    I can't tell you how many times I have gone gangbusters into a project, so excited, so ready, only to find it falling flat within days because my vision was too broad.

    Now don't get me wrong, there is nothing wrong with a large vision, in fact I rather recommend it. But that is the long term vision. There has to be a secondary vision on how to accomplish that.

    And that is the hard part, because often that secondary vision is not as fun, glamorous, or easy. And often, that secondary vision is laying groundwork for someone else to come and do the "great vision".

    While reading this I thought about Jesus. Clearly He has a large vision, that NONE perish. None means reaching a lot of people.

    But Jesus devoted the majority of His time with 12 rowdy guys, and the occasional encounter with individuals. Yes, He fed 5000+, but His real moments of true ministry were one on one (Zaccheus, Niccodemus, woman at the well, Mary/Martha, etc)

    He was laying groundwork, establishing the rules, explaining truth and preparing the field. But wouldn't even be able to see (in his humanness) the grand vision come to life.

    In fact, it was necessary for Him to leave with the work mostly unfinished, so that the Holy Spirit could come and actually do the great work of reaching masses of people.

    So while it's good to have a grand vision, important even, don't let that be the focus. Instead find the first step and take that step, then find the next step and take it. And at each step do only what that step requires.

    Look to the future, but focus on the now.
    • Justin Zoradi

      Justin Zoradi

      31 May 2013 at 04:29 |
      Larry. As usual, a spectacular comment. Love the context of Jesus as well. So remarkably true. Thank you. Really appreciate you reading and commenting.
  • Paul | All Groan Up

    Paul | All Groan Up

    29 May 2013 at 20:44 |
    Excellent work Justin. This is legit!
    • Justin Zoradi

      Justin Zoradi

      31 May 2013 at 04:29 |
      Thanks for reading Paul!
  • Trisha


    31 May 2013 at 04:07 |
    I'm so excited to read it Justin!But, I actually want to buy the book. How do I pay for it?
    • Justin Zoradi

      Justin Zoradi

      31 May 2013 at 04:30 |
      Hi Trisha. The book is truly free. No way to pay for it. If you'd like to make a donation to the organization I founded, you are welcome to do so here: http://thesenumbers.org/donate - but otherwise, sorry, free is the only price for now!
  • Mark Ackley

    Mark Ackley

    03 June 2013 at 11:59 |
    This is a book that matters. I'm certainly going to share this with my leadership team.
    • Justin Zoradi

      Justin Zoradi

      03 June 2013 at 19:33 |
      Thanks Mark! Appreciate the kind words. Thanks for sharing!
  • Martin Bailey

    Martin Bailey

    04 June 2013 at 13:54 |
    I don't think I've ever read a book with this much depth and meaning in such a short space of time. This is a mini-masterpiece, and a true gift to the world. Thanks so much for putting this out there Justin. You rock, on a multitude of levels.
    • Justin Zoradi

      Justin Zoradi

      04 June 2013 at 19:20 |
      Wow. Holy crap. That's the most incredible comment I've ever received on this. I'm really moved. Thank you Martin.
  • rick


    04 June 2013 at 19:15 |
    As I read the "Character" chapter, and the people who don't put back their shopping cart, I remembered my reaction yesterday as I watched a person toss trash on the ground of a public park with lush gardens. But, I'm not going to be the critical cynic, I'm not going to be the critical cynic, I'm not...
    • Justin Zoradi

      Justin Zoradi

      04 June 2013 at 19:21 |
      Oh but doesn't it just make you crazy to see something like that?! You're right, not gonna be critical. Not gonna be cynical. We're gonna work to change this, small goals over time.
  • Jaime


    05 June 2013 at 06:51 |
    WOW. Your ebook was recommended to me by a fellow volunteer. Downloaded it tonight and just finished reading it. I know, it's late, but I simply couldn't stop reading.

    Love the design, love the words, and LOVE how the message is so applicable to just about anything in life.

    Thank you so much for writing these words! I have already suggested to others that they download this book as they need to hear this message also.
    • Justin Zoradi

      Justin Zoradi

      05 June 2013 at 16:08 |
      Wow. Thank you Jamie. That means so much. Glad it was helpful. Really appreciate this.
  • Arlen Miller

    Arlen Miller

    02 September 2013 at 20:19 |
    Love that art, Justin. Thank you for the book! Powerful writing. You've got something going on, man!
  • sean


    16 October 2013 at 21:20 |
    Just re-read Doing work that matters, and wanted to say thank you. After the second read, I realize I must make this a once a week read. A year and a half ago, you had encouraged me by email to move forward. Appreciated it then, appreciate it now. Thanks so much for the book. Absolutely huge.
  • xxx


    06 January 2016 at 03:06 |
    There's certainly a great deal to find out about this issue.
    I really like all the points you have made.
  • xxx


    12 January 2016 at 03:51 |
    An intriguing discussion is definitely worth
    comment. I do think that you need to publish more on this topic, it might not be a
    taboo matter but generally people don't speak about these topics.
    To the next! All the best!!
  • Olivier


    18 May 2016 at 08:36 |
    I loved this book, so encouraging, thoughtful ideas and clear wish every youth can read it in their early stage for the sake of their future!!

    Justin, will sharing your book on twitter, facebook, and anywhere I believe can be handy going to offend you? I would love to see students from high school, University and to other people who love to do what matters to them read this 'cause I going to read this over and over! Let me know if I am allowed to distribute your writing...Thanks!
  • xxx


    07 April 2017 at 01:38 |
    ?our style is so unique in c?mparison to other pe?ple I have read stuff
    from. I appreciate you for posting when yo?'ve got the o?portunity, Guess I will just book
    mark this web site.
  • ????sex


    15 April 2017 at 04:34 |
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  • ???????????


    05 August 2017 at 06:52 |
    ?fter I initially left a comment I appear to have clicked on the -N?tify me wh?n new comm?nts are added- check?ox and now ev?ry time a comment is added I receive four emails with the exact same comm?nt.

    Perhaps there is a means you are ?ble to remove me from that service?
    Many thanks!
  • patti


    11 August 2017 at 13:27 |
    Hi Justin, I have not been able to download your book. The link keeps bringing me back to the sign-up page. I'm reading all these great reviews and would really love to read this myself. Help? PP
  • Susan


    15 May 2018 at 04:15 |
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  • I have read so many articles or reviews concerning the blogger lovers but this piece of writing is in fact a fastidious
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About Justin

I believe ordinary people have great power to impact others. I want to help you do work that matters. Learn More

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